Can Tesla’s Cybertruck Shape the Burgeoning Electric Truck Market?

By [email protected] Truck buyers are historically some of the most brand-loyal auto consumers But recent surveys suggest that loyalty is loosening.

Into the picture steps Elon Musk, who dropped the Tesla Cybertruck last month. This space-age truck concept is truly putting the shift in consumer preferences to the test. It’s also tearing a lot of opinionated people apart.

In this episode: what is the Cybertruck and where might it fit into the emerging electric truck market? And can it sway truck buyers who don’t care about Tesla?

Then, there’s a major tax bill in Congress right now that would be a boon to renewables —

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