Redflow Decides Flow Batteries Are a Bad Fit for Residential Applications, Shifts Focus to Telcos

By [email protected] Australian flow-battery startup Redflow is ending its pursuit of the residential storage market.

The company will now shift its focus from residential customers to telecommunications backup applications, as well as commercial, industrial, off-grid and weak-grid segments. A strategic review released today concluded that success with early adopters in the residential market did not translate into a viable long-term sales strategy.

This marks a setback for the theory that flow batteries can beat lithium-ion for home use. Redflow previously argued that its 5-kilowatt, 10-kilowatt-hour ZCell outperforms lithium-ion batteries per-kilowatt-hour on cost, fire safety, operating life and speed of charge. On upfront cost, though,

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