By Steven Bushong Article by Michael Gorton, CEO, Principal Solar
Solar companies are looking forward to a banner year, with an expectation of long-term growth and positive returns. The question is this: are they optimizing this opportunity with a well-rounded message designed to unite Democrats and Republicans in support of solar utility?
Expanded interest in this energy sector hinges on positive messaging that emphasizes the environment, global warming and the dependency of fossil and nuclear plants on huge amounts of cooling water – and rightly so. According to the United States Geologic Survey (USGS), water use for thermoelectric power generation in 2010 accounted for over
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