Toyota Mirai billboards scrub nitrogen oxides while touting hydrogen fuel-cell sedan

By [email protected] (Stephen Edelstein) If green cars can reduce emissions, why shouldn’t their advertising do the same? That’s the theory behind a series of billboards in relevant California markets that advertise the Toyota Mirai hydrogen fuel-cell sedan. But these billboards will do more than try to attract the eyes of potential customers stuck in traffic on the highways below their…

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