Why Would Will.i.am Want to Buy Wink? And Other Less Questionable Smart Home Investments

By [email protected] We’ve seen a lot of startups attempting to take on Google’s Nest, Apple, Amazon, Samsung and other giants in the always-soon-to-arrive, but never-quite-there market of the “smart home.” While the path for these startups is long, rocky and strewn with failures, that doesn’t mean they can’t turn a profit for investors.

Such appears to be the case for Flex (aka Flextronics), which last week revealed that it has sold Wink, the home automation startup it bought out of bankruptcy, to I.am+, the lifestyle technology company of rapper and musician of Black Eyed Peas fame, will.i.am.

According to Flex’s latest quarterly

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